Media & Press

Lyle Benjamin knows what it means to lose your life to your feet. A social responsibility entrepreneur, author, and founder of three nonprofit organizations, Benjamin spent years enduring debilitating foot and leg pain following a routine surgical correction — a condition that, at its worst, left him unable to tolerate the feel of putting a sock on his foot. His journey from that crisis to purposeful innovation has produced MassageMate24™, a reflexology-inspired, hands-free wearable foot therapy sleeve that puts professional-grade relief into the hands — and under the feet — of everyday Americans.

The product launches publicly August 1, 2026 in collaboration with One Planet One People and Planned Acts of Kindness and the establishment of the Give-One Program: Every 10 MassageMate24s purchased triggers a free donation to a veteran, elderly individual, or person with chronic foot conditions — at no cost to them.

"For less than the cost of a single therapy session, you now have the ability to find relief 24 hours a day — targeting exactly the areas you choose, on your own terms, at your own level of intensity."

A CRISIS HIDING IN PLAIN SIGHT

Foot pain is the silent epidemic of American life. The numbers, examined in full, describe a public health burden that has been largely normalized — accepted as the cost of living in bodies that carry us through the world.

More than half of adults say foot pain has restricted their activities. The economic toll of chronic pain is estimated at up to $635 billion annually in the United States alone — exceeding the annual costs of cancer, heart disease, and diabetes combined, according to research published in The Journal of Pain by economists at Johns Hopkins University.

A FOUNDER'S STORY: PAIN, PURPOSE, AND PERSISTENCE

Lyle Benjamin did not arrive at MassageMate24™ through a business plan. He arrived through years of unrelenting physical pain — and a refusal to accept it as permanent. The complication followed a routine procedure: surgical correction to address hammertoe deformities. The procedure was completed successfully. What followed was not.

In the weeks after, Benjamin began experiencing escalating, then unrelenting pain throughout both feet and lower legs. After extensive evaluation, he was diagnosed with a chronic post-surgical neuropathic pain condition — a recognized, difficult-to-treat complication. Physical therapy helped, but at $150 per session, rationed by insurance to two or three sessions at a time, consistent relief remained out of reach.

"I know firsthand how painful and disruptive foot pain can be. My deepest wish is that MassageMate24 brings you some well-deserved relief."

INTRODUCING MASSAGEMATE24™

MassageMate24™ is a Premium Wellness Device constructed from FDA-certified food-grade silicone (FDA 21 CFR 177.2600 — the same material used in baby bottle nipples). It slips on over a sock and delivers reflexology-inspired therapeutic massage through 400+ precisely engineered nubs, targeting the arch, heel, ball of foot, toes, ankle, calf, and shin — with no batteries, no charging, no appointment.

"As a medical device representative who has worked with patients for twenty plus years, MassageMate24 is really a game-changing breakthrough. It's available at a fraction of the price, can work around the clock, and has the potential to equal or outperform devices costing much, much more."

PURPOSE BEYOND PRODUCT

Up to 10% of every purchase goes directly to One Planet One People (1POP) and Planned Acts of Kindness (PAK) — operating education programs, youth initiatives, and global action programs aligned with the United Nations' 17 Sustainable Development Goals for 2030. Through the Give-One Program, every 10 devices sold triggers a free donation to a veteran, elderly individual, or person with chronic foot conditions.

PRODUCT SPECIFICATIONS

• Material:FDA-certified food-grade silicone, BPA-free, phthalate-free, latex-free, hypoallergenic
• Size:Large (US Men's 9–12 / Women's 10–13); accommodates smaller sizes with increased sock thickness
• Therapeutic Nubs:400+ nubs delivering complete 360° coverage
• Color:Vibrant Red
• Regulatory Standard:FDA 21 CFR 177.2600 (Premium Wellness Model)
• Warranty:12 months, replacement guarantee
• Launch Date:August 1, 2026
• Availability:MassageMate24.com · support@massagemate24.com